Build your audience is through video storytelling using your iPhone or Android. Learn how to start telling your brand story to a wider audience.
You don't need and a bulky and expensive DSLR to tell your story. The best camera is the one you have accessible in the moment.
Fortunately, the iPhone or Android device in your pocket can shoot excellent videos but you're going to see a few tools for stabilization, crisper sound, and lighting your shots to look professional.Download The Guide
The best way to stand out in today's noisy digital world is crafting a clear and concise brand story that speaks directly your audience's needs and how you solve their problem in a unique way.
Do you have a great product or service that you’re not selling enough of because you’re not comfortable selling?
Fortunately, there’s brand storytelling which is a natural and authentic way to sell more customers on the value of what you offer them simply by telling a brand-driven story.
What great brands like Apple do right is they brilliantly use brand storytelling. Rather than overwhelming you with figures and features, they consistently tell an emotionally-charged brand story of how their products will transform your life.
They make you the hero of the story and they offer you their products as a means to help you achieve the transformation you desire.
People don’t easily remember facts, figures, and features. They remember stories. Important cultural knowledge has been passed down for 1000s of years before writing was invented in the form of stories because providing knowledge in the form of storytelling mirrors the structure of our minds and thinking processes, and allow us to connect meaningful knowledge to our lived experiences.
Your brand story is so much more than a logo or a sales pitch. Your brand story is how you transform your customer’s lives. It’s the unique offer you make to your audience.
In today’s attention deficit world, you need to be telling your story with across mobile devices, social networks and advertising platforms with a marketing funnel that engage your prospects and guides them through a buyer’s journey.
My name is Kyle Pearce and I work with startup teams and business owners to create a brand storytelling strategy and a minimum viable marketing funnel to sell their products and services through online advertising on autopilot.
For the last 7 years, I have run a self-directed learning website called DIY Genius teaching people how to follow their own creative path and design their own education based around their talents and interests so they can make a living doing work they enjoy.
I have worked in digital marketing since 2007. I’m a full stack marketer with a working knowledge of most digital marketing tactics, from SEO, online advertising, and marketing automation to social media, influencer marketing, web design, webinar launches, behavioural design and online curriculum design.
Here a few highlights of different launches and launch campaigns I’ve worked on:
Take my free 1-hour crash course in making high-quality videos with your iPhone or Android device so you can start vlogging and share engaging videos on your social media accounts.
This online course is available free for a limited time.Enroll Now
Everything you need to start a location independent business by selling your knowledge and expertise online.
Discover the best tools to deliver your online courses, deploy marketing funnels, host live webinars, and build the online infrastructure for a location independent business.Download The Toolkit